{
  "id": "cosmetics-oem",
  "page_updated": "2026-10-15",
  "hero_metrics": [
    {
      "value": "¥18–63",
      "label": "美国「beauty product manufacturer」首页出价区间（每次点击）",
      "scope": "首屏指定关键词、美国Google；金额单位沿用记录¥。",
      "note": "首屏对应beauty product manufacturer，正文出价表未列该词，无法交叉核对其精确范围；不可改成其他词的出价。"
    },
    {
      "value": "0/10",
      "label": "该词自然排名前十中，平台和大品牌占的席位",
      "scope": "首屏指定单一关键词的前十自然结果。",
      "note": "只对应beauty product manufacturer前十平台/大品牌席位。"
    },
    {
      "value": "69%",
      "label": "化妆品代工相关搜索出现 AI 概览的比例（18/26）",
      "scope": "样本选取的美国Google相关关键词样本。",
      "note": "18/26约69%，是样本结果页出现率。"
    },
    {
      "value": "¥3.9",
      "label": "真实广告账户搜索广告点击单价",
      "scope": "历史广告账户样本；非我方结果。",
      "note": "记录唯一广告案例A投放2个月，搜索100%；¥8,916/2,286点击约¥3.90。此值是CPC，不是CPL；该样本CPL另为¥142。"
    }
  ],
  "sections": [
    {
      "id": "profile",
      "tables": []
    },
    {
      "id": "search",
      "tables": [
        {
          "index": 0,
          "section": "search",
          "title": "搜索需求分层与结果构成",
          "headers": [
            "层级",
            "代表词（美国月搜索量）",
            "搜索结果构成",
            "建议优先级"
          ],
          "rows": [
            [
              "行业大词",
              "cosmetics contract manufacturing 12,100 / cosmetic manufacturer 6,600 / skincare manufacturer 6,600 / private label skincare 3,600",
              "平台/大品牌占 0 席，中国同级站 0 席",
              "先观察"
            ],
            [
              "本土供应商词",
              "cosmetic manufacturer near me 480 / us cosmetic manufacturers 210 / private label cosmetics usa 70",
              "平台/大品牌占 0–1 席，中国同级站 0 席",
              "需观察"
            ],
            [
              "供应商采购词",
              "cosmetic contract manufacturers 12,100 / private label skincare manufacturer 8,100 / makeup manufacturers 6,600 / skincare manufacturers 6,600",
              "平台/大品牌占 0–1 席，中国同级站 0 席",
              "现在做"
            ],
            [
              "技术问答词",
              "cosmetic stability testing 90 / cosmetic manufacturing process 10 / cosmetic regulations fda 10 / how much does it cost to start a skincare line 10",
              "平台/大品牌占 0–1 席，中国同级站 0 席",
              "现在做"
            ],
            [
              "应用场景长尾",
              "hair care product manufacturer 2,900 / organic skincare private label 50 / vegan cosmetics manufacturer 10 / color cosmetics private label 10",
              "平台/大品牌占 0–1 席，中国同级站 0 席",
              "现在做"
            ]
          ]
        }
      ]
    },
    {
      "id": "website",
      "tables": []
    },
    {
      "id": "seo",
      "tables": [
        {
          "index": 0,
          "section": "seo",
          "title": "供应商采购关键词",
          "headers": [
            "关键词",
            "月搜索量（美国）",
            "KD",
            "中国同类站点数（前10）",
            "同类站点",
            "建议优先级"
          ],
          "rows": [
            [
              "cosmetic contract manufacturers",
              "12,100",
              "16",
              "0",
              "—",
              "待测试"
            ],
            [
              "private label skincare manufacturer",
              "8,100",
              "30",
              "0",
              "—",
              "待测试"
            ],
            [
              "makeup manufacturers",
              "6,600",
              "43",
              "0",
              "—",
              "放后期"
            ],
            [
              "skincare manufacturers",
              "6,600",
              "24",
              "0",
              "—",
              "待测试"
            ],
            [
              "skin products manufacturers",
              "6,600",
              "21",
              "0",
              "—",
              "待测试"
            ],
            [
              "manufacturer for skincare",
              "6,600",
              "22",
              "0",
              "—",
              "待测试"
            ],
            [
              "manufacturer of skin care",
              "6,600",
              "—",
              "0",
              "—",
              "待测试"
            ],
            [
              "cosmetic toll manufacturer",
              "5,400",
              "15",
              "0",
              "—",
              "待测试"
            ]
          ]
        },
        {
          "index": 1,
          "section": "seo",
          "title": "技术与选型问答关键词",
          "headers": [
            "关键词",
            "月搜索量（美国）",
            "KD",
            "中国同类站点数（前10）",
            "建议优先级"
          ],
          "rows": [
            [
              "cosmetic stability testing",
              "90",
              "16",
              "0",
              "待测试"
            ],
            [
              "cosmetic manufacturing process",
              "10",
              "—",
              "0",
              "待测试"
            ],
            [
              "cosmetic regulations fda",
              "10",
              "—",
              "0",
              "待测试"
            ],
            [
              "how much does it cost to start a skincare line",
              "10",
              "—",
              "0",
              "待测试"
            ]
          ]
        },
        {
          "index": 2,
          "section": "seo",
          "title": "多语言市场关键词与出价",
          "headers": [
            "市场（语言）",
            "关键词",
            "月搜索量",
            "首页出价区间（每次点击）"
          ],
          "rows": [
            [
              "墨西哥（西班牙语）",
              "fabricante de cosméticos",
              "260",
              "¥2.7–10.9"
            ],
            [
              "墨西哥（西班牙语）",
              "maquila de cosméticos",
              "110",
              "¥2.5–10.1"
            ],
            [
              "墨西哥（西班牙语）",
              "proveedor de cosméticos",
              "90",
              "¥1.7–6.6"
            ],
            [
              "巴西（葡萄牙语）",
              "fabricante de cosméticos",
              "1,900",
              "¥2.1–7.0"
            ],
            [
              "巴西（葡萄牙语）",
              "fornecedor de cosméticos",
              "880",
              "¥1.3–6.3"
            ],
            [
              "巴西（葡萄牙语）",
              "terceirização de cosméticos",
              "720",
              "¥2.5–8.4"
            ],
            [
              "德国（德语）",
              "kosmetikhersteller",
              "720",
              "¥7.1–18.6"
            ],
            [
              "德国（德语）",
              "private label kosmetik",
              "110",
              "¥14.0–39.1"
            ],
            [
              "德国（德语）",
              "kosmetik oem",
              "70",
              "¥15.3–20.3"
            ]
          ]
        },
        {
          "index": 3,
          "section": "seo",
          "title": "同类站点公开搜索指标",
          "headers": [
            "站点",
            "类型",
            "在本次前十中出现次数",
            "美国自然关键词数",
            "美国月自然流量（估算）"
          ],
          "rows": [
            [
              "ladyburd.com",
              "非中国在线同行",
              "8",
              "983",
              "6,320"
            ],
            [
              "vitellelab.com",
              "非中国在线同行",
              "6",
              "1,193",
              "2,236"
            ],
            [
              "madebynaturelabs.com",
              "非中国在线同行",
              "6",
              "2,382",
              "1,762"
            ],
            [
              "colorlabprivatelabel.com",
              "非中国在线同行",
              "5",
              "1,630",
              "1,253"
            ],
            [
              "fairygene.com",
              "非中国在线同行",
              "6",
              "349",
              "320"
            ]
          ]
        }
      ]
    },
    {
      "id": "ads",
      "tables": [
        {
          "index": 0,
          "section": "ads",
          "title": "关键词首页出价范围",
          "headers": [
            "关键词（美国）",
            "月搜索量",
            "首页出价区间（每次点击）"
          ],
          "rows": [
            [
              "cosmetics contract manufacturing",
              "12,100",
              "¥20.1–124.4"
            ],
            [
              "cosmetic contract manufacturers",
              "12,100",
              "¥20.1–124.4"
            ],
            [
              "private label skincare manufacturer",
              "8,100",
              "¥17.0–46.0"
            ],
            [
              "cosmetic manufacturer",
              "6,600",
              "¥11.8–41.0"
            ],
            [
              "skincare manufacturer",
              "6,600",
              "¥15.6–48.4"
            ],
            [
              "makeup manufacturers",
              "6,600",
              "¥11.8–41.0"
            ]
          ]
        },
        {
          "index": 1,
          "section": "ads",
          "title": "国家与实际点击成本",
          "headers": [
            "国家",
            "平均点击单价",
            "点击数"
          ],
          "rows": [
            [
              "加拿大",
              "¥12.5",
              "211"
            ],
            [
              "英国",
              "¥10.4",
              "204"
            ],
            [
              "印度",
              "¥0.5",
              "503"
            ]
          ]
        },
        {
          "index": 2,
          "section": "ads",
          "title": "搜索意图排除建议",
          "headers": [
            "搜索词示例",
            "意图检查方向"
          ],
          "rows": [
            [
              "near me",
              "本地服务意图"
            ],
            [
              "repair",
              "本地服务意图"
            ],
            [
              "training",
              "学习与培训需求"
            ],
            [
              "jobs",
              "招聘与职业信息"
            ],
            [
              "free samples",
              "资料或文件查找"
            ],
            [
              "diy",
              "个人使用或 DIY"
            ],
            [
              "wholesale",
              "需按实际供货范围检查意图"
            ],
            [
              "alibaba",
              "需按实际供货范围检查意图"
            ]
          ]
        }
      ]
    },
    {
      "id": "geo",
      "tables": []
    },
    {
      "id": "cases",
      "tables": []
    },
    {
      "id": "roadmap",
      "tables": []
    },
    {
      "id": "service",
      "tables": []
    },
    {
      "id": "faq",
      "tables": []
    },
    {
      "id": "more",
      "tables": []
    }
  ],
  "cases": [
    {
      "title": "自然搜索样本 1",
      "type": "自然流量",
      "masked_domain": "drra****-bbg.com",
      "metrics": [
        {
          "value": "104 → 588",
          "label": "周点击（前 4 周 → 近 4 周均值，共 28 周）"
        },
        {
          "value": "7,112",
          "label": "6–8 月点击"
        },
        {
          "value": "5%",
          "label": "点击来自非品牌长尾词"
        },
        {
          "value": "7.4",
          "label": "6–8 月平均排名"
        }
      ],
      "charts": [
        {
          "title": "周点击趋势",
          "caption": "每周自然点击（Google Search Console）",
          "kind": "line",
          "labels": [
            "2026-02-16",
            "2026-08-24"
          ],
          "axis_labels": [
            "687",
            "344",
            "0"
          ],
          "series": [
            [
              {
                "x": 0.0,
                "level": 0.138
              },
              {
                "x": 0.037048,
                "level": 0.124
              },
              {
                "x": 0.074096,
                "level": 0.124
              },
              {
                "x": 0.111145,
                "level": 0.222667
              },
              {
                "x": 0.148193,
                "level": 0.200667
              },
              {
                "x": 0.185241,
                "level": 0.231333
              },
              {
                "x": 0.222289,
                "level": 0.237333
              },
              {
                "x": 0.259187,
                "level": 0.410667
              },
              {
                "x": 0.296235,
                "level": 0.393333
              },
              {
                "x": 0.333283,
                "level": 0.396
              },
              {
                "x": 0.370331,
                "level": 0.387333
              },
              {
                "x": 0.40738,
                "level": 0.413333
              },
              {
                "x": 0.444428,
                "level": 0.457333
              },
              {
                "x": 0.481476,
                "level": 0.493333
              },
              {
                "x": 0.518524,
                "level": 0.47
              },
              {
                "x": 0.555572,
                "level": 0.622667
              },
              {
                "x": 0.59262,
                "level": 0.660667
              },
              {
                "x": 0.629669,
                "level": 0.751333
              },
              {
                "x": 0.666717,
                "level": 0.803333
              },
              {
                "x": 0.703765,
                "level": 0.970667
              },
              {
                "x": 0.740813,
                "level": 0.842667
              },
              {
                "x": 0.777711,
                "level": 0.708667
              },
              {
                "x": 0.814759,
                "level": 0.668
              },
              {
                "x": 0.851807,
                "level": 0.719333
              },
              {
                "x": 0.888855,
                "level": 0.735333
              },
              {
                "x": 0.925904,
                "level": 0.730667
              },
              {
                "x": 0.962952,
                "level": 1
              },
              {
                "x": 1.0,
                "level": 0.959333
              }
            ]
          ],
          "bars": [],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 1｜某美妆护肤出口站",
      "period": "2026-02-16 至 2026-08-24；共28周",
      "measurement_note": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "自然搜索样本 2",
      "type": "自然流量",
      "masked_domain": "bao***hi.com",
      "metrics": [
        {
          "value": "0 → 70",
          "label": "周点击（前 4 周 → 近 4 周均值，共 33 周）"
        },
        {
          "value": "838",
          "label": "6–8 月点击"
        },
        {
          "value": "2%",
          "label": "点击来自非品牌长尾词"
        },
        {
          "value": "7.0",
          "label": "6–8 月平均排名"
        }
      ],
      "charts": [
        {
          "title": "周点击趋势",
          "caption": "每周自然点击（Google Search Console）",
          "kind": "line",
          "labels": [
            "2026-01-12",
            "2026-08-24"
          ],
          "axis_labels": [
            "92",
            "46",
            "0"
          ],
          "series": [
            [
              {
                "x": 0.0,
                "level": 0
              },
              {
                "x": 0.031325,
                "level": 0
              },
              {
                "x": 0.0625,
                "level": 0
              },
              {
                "x": 0.093675,
                "level": 0
              },
              {
                "x": 0.125,
                "level": 0
              },
              {
                "x": 0.156325,
                "level": 0
              },
              {
                "x": 0.1875,
                "level": 0
              },
              {
                "x": 0.218675,
                "level": 0
              },
              {
                "x": 0.25,
                "level": 0
              },
              {
                "x": 0.281325,
                "level": 0.141333
              },
              {
                "x": 0.3125,
                "level": 0.695333
              },
              {
                "x": 0.343675,
                "level": 0.478
              },
              {
                "x": 0.375,
                "level": 0.576
              },
              {
                "x": 0.406325,
                "level": 0.608667
              },
              {
                "x": 0.4375,
                "level": 0.663333
              },
              {
                "x": 0.468675,
                "level": 0.554667
              },
              {
                "x": 0.5,
                "level": 0.554667
              },
              {
                "x": 0.531325,
                "level": 0.695333
              },
              {
                "x": 0.5625,
                "level": 0.608667
              },
              {
                "x": 0.593675,
                "level": 0.652
              },
              {
                "x": 0.625,
                "level": 0.728
              },
              {
                "x": 0.656325,
                "level": 0.652
              },
              {
                "x": 0.6875,
                "level": 0.706667
              },
              {
                "x": 0.718675,
                "level": 0.608667
              },
              {
                "x": 0.75,
                "level": 0.641333
              },
              {
                "x": 0.781325,
                "level": 0.652
              },
              {
                "x": 0.8125,
                "level": 0.674
              },
              {
                "x": 0.843675,
                "level": 0.652
              },
              {
                "x": 0.875,
                "level": 0.674
              },
              {
                "x": 0.906325,
                "level": 0.586667
              },
              {
                "x": 0.9375,
                "level": 0.684667
              },
              {
                "x": 0.968675,
                "level": 0.782667
              },
              {
                "x": 1.0,
                "level": 1
              }
            ]
          ],
          "bars": [],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 2｜某彩妆代工出口站",
      "period": "2026-01-12 至 2026-08-24；共33周",
      "measurement_note": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "自然搜索样本 3",
      "type": "自然流量",
      "masked_domain": "faceo*****orest.com",
      "metrics": [
        {
          "value": "16 → 64",
          "label": "周点击（前 4 周 → 近 4 周均值，共 35 周）"
        },
        {
          "value": "842",
          "label": "6–8 月点击"
        },
        {
          "value": "82%",
          "label": "点击来自非品牌长尾词"
        },
        {
          "value": "13.7",
          "label": "6–8 月平均排名"
        }
      ],
      "charts": [
        {
          "title": "周点击趋势",
          "caption": "每周自然点击（Google Search Console）",
          "kind": "line",
          "labels": [
            "2025-12-29",
            "2026-08-24"
          ],
          "axis_labels": [
            "92",
            "46",
            "0"
          ],
          "series": [
            [
              {
                "x": 0.0,
                "level": 0.010667
              },
              {
                "x": 0.029367,
                "level": 0.032667
              },
              {
                "x": 0.058886,
                "level": 0.282667
              },
              {
                "x": 0.088253,
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              },
              {
                "x": 0.11762,
                "level": 0.522
              },
              {
                "x": 0.146988,
                "level": 0.445333
              },
              {
                "x": 0.176506,
                "level": 0.326
              },
              {
                "x": 0.205873,
                "level": 0.315333
              },
              {
                "x": 0.235241,
                "level": 0.304667
              },
              {
                "x": 0.264759,
                "level": 0.522
              },
              {
                "x": 0.294127,
                "level": 0.739333
              },
              {
                "x": 0.323494,
                "level": 0.554667
              },
              {
                "x": 0.353012,
                "level": 0.467333
              },
              {
                "x": 0.38238,
                "level": 0.358667
              },
              {
                "x": 0.411747,
                "level": 0.489333
              },
              {
                "x": 0.441114,
                "level": 0.445333
              },
              {
                "x": 0.470633,
                "level": 0.467333
              },
              {
                "x": 0.5,
                "level": 0.272
              },
              {
                "x": 0.529367,
                "level": 0.510667
              },
              {
                "x": 0.558886,
                "level": 0.369333
              },
              {
                "x": 0.588253,
                "level": 0.598
              },
              {
                "x": 0.61762,
                "level": 0.424
              },
              {
                "x": 0.646988,
                "level": 0.456667
              },
              {
                "x": 0.676506,
                "level": 1
              },
              {
                "x": 0.705873,
                "level": 0.684667
              },
              {
                "x": 0.735241,
                "level": 0.641333
              },
              {
                "x": 0.764759,
                "level": 0.706667
              },
              {
                "x": 0.794127,
                "level": 0.760667
              },
              {
                "x": 0.823494,
                "level": 0.728
              },
              {
                "x": 0.853012,
                "level": 0.684667
              },
              {
                "x": 0.88238,
                "level": 0.586667
              },
              {
                "x": 0.911747,
                "level": 0.565333
              },
              {
                "x": 0.941114,
                "level": 0.695333
              },
              {
                "x": 0.970633,
                "level": 0.804667
              },
              {
                "x": 1.0,
                "level": 0.706667
              }
            ]
          ],
          "bars": [],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 3｜某化妆品代工出口站",
      "period": "2025-12-29 至 2026-08-24；共35周",
      "measurement_note": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "广告账户样本 4",
      "type": "谷歌广告",
      "masked_domain": "",
      "metrics": [
        {
          "value": "¥8,916",
          "label": "广告花费（投放 2 个月）"
        },
        {
          "value": "¥3.9",
          "label": "搜索广告平均点击单价"
        },
        {
          "value": "¥142",
          "label": "单个线索成本（线索 63 条）"
        },
        {
          "value": "2.76%",
          "label": "点击→留资转化率"
        }
      ],
      "charts": [],
      "sample_name": "案例 A｜某化妆品代工出口企业",
      "period": "投放2个月；未披露具体起止年月",
      "measurement_note": "历史广告账户样本；唯一广告样本、投放2个月，全部搜索。63条在线留资=表单35+WhatsApp18+邮件10；CPC约¥3.90、CPL约¥141.52、在线留资率约2.76%。不作为成熟长期基准。 未公开去重及线索资格审核明细，不是我方业绩。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    }
  ],
  "roi": {
    "defaults": {
      "budget": "20000",
      "cpc": "4",
      "lr": "2.8",
      "cr": "3",
      "margin": "15000",
      "orders": "2"
    },
    "presets": [
      {
        "label": "成熟账户水平",
        "values": {
          "cpc": 4,
          "lr": 2.8
        }
      }
    ]
  },
  "display_month": "2026-10",
  "search_facts": [
    {
      "label": "美国Google前十关键词样本",
      "value": "26个",
      "note": "样本选取的化妆品代工查询。 具体采样日未披露。"
    },
    {
      "label": "AI概览",
      "value": "18/26，约69%",
      "note": "18÷26约69.2%，取整。 具体采样日未披露。"
    },
    {
      "label": "其他用户还问了（PAA）",
      "value": "100%",
      "note": "对应26词样本，未公开逐条结果表。 具体采样日未披露。"
    },
    {
      "label": "本地包",
      "value": "16/26",
      "note": "与AI及PAA可同时出现。 具体采样日未披露。"
    },
    {
      "label": "记录关键词判定",
      "value": "0可做 / 26观察 / 0暂不建议",
      "note": "搜索总表判定如此，部分分层段另写现在做，需要保留差异。 具体采样日未披露。"
    },
    {
      "label": "ChatGPT企业提及",
      "value": "未点名具体企业",
      "note": "记录显示引用FDA、ISO等机构，没有逐条回答与采样时间。 具体采样日未披露。"
    }
  ],
  "sample_periods": [
    "案例 1｜某美妆护肤出口站：2026-02-16 至 2026-08-24；共28周（图示起止）",
    "案例 2｜某彩妆代工出口站：2026-01-12 至 2026-08-24；共33周（图示起止）",
    "案例 3｜某化妆品代工出口站：2025-12-29 至 2026-08-24；共35周（图示起止）",
    "GSC汇总另标“6–8月”；精确起止日未公开，图示均截止2026-08-24，不改写为10月新采样。"
  ],
  "table_notes": [
    {
      "section": "search",
      "title": "SERP与AI观察日期",
      "note": "记录未披露SERP和ChatGPT测试的具体采样日期；2026-09-16是文章元数据日期，不能充当采样日。"
    },
    {
      "section": "seo",
      "title": "关键词与同行估计值",
      "note": "月搜索量按源表的国家语言范围；KD是Semrush难度，破折号不是0；同行月自然流量为工具估算，不是GSC实测或样本公司的订单。"
    },
    {
      "section": "cases",
      "title": "GSC统计窗口",
      "note": "周点击为前4周和近4周均值，图示首末日单列；6–8月是另一个累计口径，记录未列精确日界。排名为均值，不是保证排名。"
    },
    {
      "section": "ads",
      "title": "广告金额与时间",
      "note": "广告花费图明确人民币；CPC为每次点击、CPL为每条留资或注明的CRM有效线索。只披露投放月数，未给账户起止年月；国家表也无单独日期。"
    },
    {
      "section": "roi",
      "title": "ROI默认值与假设",
      "note": "ROI工具是测算模型；成交率、订单毛利与首年下单次数标为假设值，不属于实测收益。图形相对高度不能转为未公开的月度精确花费。"
    },
    {
      "section": "ads",
      "title": "国家CPC表覆盖不完整",
      "note": "只公开加拿大¥12.5/211点击、英国¥10.4/204、印度¥0.5/503；不代表账户全部国家，也不能由3行复算整户CPC。"
    },
    {
      "section": "cases",
      "title": "短观察期与品牌流量",
      "note": "广告仅1个2个月样本；自然案例1品牌词71%、案例2品牌词95%，不能把全部自然增长解释成新客发现。"
    },
    {
      "section": "search",
      "title": "关键词判断差异",
      "note": "总判定为26词全部观察，但分层判断将供应商、问答和场景写为现在做；作为源站建议差异展示，不能声称已验证。"
    }
  ],
  "account_notes": [
    {
      "title": "案例 1｜某美妆护肤出口站",
      "period": "2026-02-16 至 2026-08-24；共28周",
      "qualification": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据，不是我方业绩或成交记录。"
    },
    {
      "title": "案例 2｜某彩妆代工出口站",
      "period": "2026-01-12 至 2026-08-24；共33周",
      "qualification": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据，不是我方业绩或成交记录。"
    },
    {
      "title": "案例 3｜某化妆品代工出口站",
      "period": "2025-12-29 至 2026-08-24；共35周",
      "qualification": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据，不是我方业绩或成交记录。"
    },
    {
      "title": "案例 A｜某化妆品代工出口企业",
      "period": "投放2个月；未披露具体起止年月",
      "qualification": "历史广告账户样本；唯一广告样本、投放2个月，全部搜索。63条在线留资=表单35+WhatsApp18+邮件10；CPC约¥3.90、CPL约¥141.52、在线留资率约2.76%。不作为成熟长期基准。 未公开去重及线索资格审核明细，不是我方业绩。"
    }
  ],
  "anomalies": [
    "首屏beauty product manufacturer的¥18–63在正文出价表无对应行，保留首屏记录但标注不能交叉核对。",
    "搜索总判定为0可做、26观察，而分层文字将若干类标为现在做，属于记录建议口径不统一。",
    "国家CPC表3行仅918次点击，广告案例总点击2,286；表未标明覆盖范围，不能把3行当完整国家分布。"
  ],
  "brief_insights": [
    "品牌词增长与非品牌新客发现需要分开。",
    "两个月广告样本不足以代表长期表现。",
    "配方、包材和文件应共享项目版本。"
  ],
  "time_note": "本页于2026年10月15日更新整理；原始工具和账户样本按实际期间列示，未披露的采样窗口不推定为10月。"
}